Exclusive Study Reveals how Top CMOs Measure Event ROI

Event Marketing Events Finances & Budget Industry

“In terms of our B2B marketing mix, events are the most important things that we do. Our customers are out in the field all the time, so, for example, sending an email, and thinking we’re going to get a...


Barceló Continues to Expand by Incorporating New Hotels

Venue Sourcing

Barceló Hotel Group has announced its intention to reach 40 establishments in Mexico and incorporate some 100 hotels in China, along with other destinations. The hotel group continues to...

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3 Tips to Up Your Hotel’s Social Media Game

Sales & Marketing Social Media

Social media can be a fun and effective way to build and expand a loyal customer base for your hotel at little to no cost. But a social media...

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Cvent CONNECT 2017 Registration is Now Open!

Cvent Guest Cvent Guest

Cvent CONNECT Events Industry

Registration for Cvent CONNECT 2017 is now live! Join us in June at MGM’s Mandalay Bay Convention Resort in Las Vegas. Bring home a playbook of strategies, insights and...

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